This page is meant to be messy, please dump all your ideas here, before we sort them out:

How to Conduct User Research

Homeless:

  1. I'm thinking step 1 is through POAP or similar free NFT. This is a no cost entrance, employees with interest in social media / pop culture has heard of NFTs. Human resources (HR) can provide an announcement that NEWCO is minting there 1st ever NFT available to all employees and all customers in there database. NEWCO could have an employee contest to design "NFT 1" since it only requires a circular photo. Allow employees a month to collect "NFT1" and post on social media. For my experience, I can see how businesses can start with NFTs as social media add-ons then take off from there.
2.    Establish an account on coinbase/gemini/erisx likely through whomever wants to work with BanklessDAO and has the best insurance arrangement.  Show them how USDC is fully funded and pegged by 1 USD.  Show them how they can collect 4% APY without having to manage a true wallet.  From here it makes sense to introduce how protocols like YEARN and COMP can produce higher yields in a slow market.

3.    I would mix establishing a corral of wallets in with establishing a coinbase (centralised exchange) or similar account.  Some companies may prefer to not have custody of a private wallet and wouldn't need to establish a wallet system early.  Other businesses may want a wallet right out of the gate.  Working through the size and function of a cryptocurrency account would change how private accounts may need to be.  A business who just wants to accept USDC and go straight through to Fiat may not need much privacy.  Those businesses may only need access through paypal (or other defi mullet).  Other businesses may have access through a crypto credit card with rewards that go straight to a centralised exchange (Gemini maybe).  Then there is the group that intends to hold coins/tokens aside from fiat and stable coins (CBDC when it arrives).

  1. For businesses that want to hold any significant amount of cryptocurrency it would make sense to me to start with encrypted email, TOR network (or similar), and Tornado Cash or similar mixer (I am only familiar with Tornado) if not using a centralised exchange. Were it my business I would want familiarity with these mechanisms prior to establishing a wallet - others might want the wallet set up first or already have a wallet established. I realise many people/businesses likely set up a wallet prior to fully understanding what they are getting in to. To my way of thinking I would start with obtaining a/some hardware wallet(s). Once the hardware wallet is established setting up public facing wallets would make sense.

  2. Other topics to include - ENS address, Do you want to stake with cash on hand, Can your business tolerate volatility or are stable coins a must, When is it benefical to have immediate fund transfer vs slower ACH transfers

On topic from Bankless LLC: https://newsletter.banklesshq.com/p/how-to-bank-your-business-without